Away From the Computer Tumblr lets users share their thoughts online, but Karp prefers to jot his ideas for the company on paper.

The Net platform’s 26-year-old founder is the topic of a massive profile in this weekend’s Instances Magazine.

David Karp, Tumblr’s 26-year-old founder, is a high school dropout, an interface whiz … and CEO of a company with 100 employees and $ 125 million in funding.

Now a New York Instances Magazine profile tracks Karp as he wrestles with the challenge of turning Tumblr from a clever Internet platform into a profitable organization.

Right here are a few of the most interesting factors that Karp had to say:

&ldquoSo if you&rsquore going to be a jerk, you&rsquore seeking like a jerk in your own space, and my space is nevertheless pristine. That&rsquos how you can design to make a community much more positive.&rdquo
–On Tumblr&rsquos method of displaying comments to a post only on the commenter&rsquos own blog. Tumblr also doesn&rsquot display &ldquofollower&rdquo counts in an work to eliminate the social-media reputation contests that Karp believes can &ldquopoison a whole community.&rdquo

&ldquoThe final point we want to do is compete with somebody. That&rsquos for bankers.&rdquo
–On seeing Tumblr much less as a business platform, and far more as a platform for creativity.

&ldquoHey, got a new version coming up–and I took four attributes out!&rdquo
–Said to early company investor Bijan Sabet, on crafting the general feeling of Tumblr. The features Tumblr eliminates are as essential as these it adopts, the Times says.

&ldquoI&rsquove really gotten a kick out of trying to make running a company as Zen an experience as it can be.&rdquo
–On how he&rsquos handled the new challenges of designing a business. He utilizes his knowledge as a coder to assist bring him concentrate when dealing with massive, emerging questions, like how to deal with marketing.

&ldquoI believe I can make a pretty great situation for following our hearts.&rdquo
–On discussing Tumblr&rsquos emphasis on feeling over data with his investors. Karp believes that the key to advertising on Tumblr is creating an emotional payoff not felt from conventional on-line advertisements.





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Inc.com

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